Effective digital marketing solutions are always important, but for companies that operate in the financial technology (fintech) industry, the right strategy is essential. Just as every fintech company offers a slightly different array of services, all fintech marketing agencies are a little different. Read on to find out about the top five fintech marketing agencies for 2022 and learn what they have to offer.
1. Elevated Internet Marketing
Elevated Internet Marketing is a digital marketing firm that acts as a specialized fintech marketing agency. The company charges more affordable prices than most for campaign development and deployment services that provide a higher return on investment (ROI). These experts understand that fintech companies need finely tailored marketing campaigns crafted by industry experts.
While some companies specialize in offering only paid or organic services, Elevated Internet Marketing can do it all. The company can craft engaging email marketing campaigns, high-value content, effective paid media strategies, SEO techniques that work for the fintech industry, and social media networking strategies that humanize brands to gain more traction. They focus on data-driven strategies for measurable success.
2. Digital Authority Partners
Digital Authority Partners offers a range of services designed to suit organizations of all sizes. Its offerings include not just help with promoting services and growing businesses but also support for companies that want to take new products to market or improve their internal operations. Its key services include PPC management, SEO assistance, analytics, and digital consulting.
Elevato has been in business for longer than most digital marketing firms, which has given the company enough time to develop a reputation in the industry. Established in 1986, Elevato works with high-profile clients across many industries to create engaging campaigns that go beyond digital experiences.
Although Elevato deserves its reputation for excellence, it isn’t necessarily the best fit for recently established companies. The firm’s key services include web design, site engineering, hosting, and multimedia development. Its success in any given campaign will depend on a developer’s target market and specialty services, as traditional marketing techniques don’t always work in nascent sectors like fintech.
Codeless is known for offering excellent content marketing and SEO services. It works directly with clients or with other digital marketing firms to produce extensive articles in competitive spaces. The services offered by Codeless are designed to combine effective content marketing strategies with SEO, writing, video production, and web design. For companies that already have internal digital marketing teams, working with Codeless for content creation and strategies could be a good fit.
ARPR began in 2012 as a tech PR firm. However, it has since expanded to include other digital marketing services such as social media marketing and lead generation. ARPR works with clients across the financial industry but focuses primarily on media relations. Companies that are facing internal or external PR problems will love working with ARPR because of its specialized services. It may, however, be necessary to work with another firm for broader digital marketing services.
Make the Right Choice
There are hundreds of digital marketing firms out there that have experience working with clients in the fintech industry. Choosing the right one requires doing some homework. Reach out to prospective marketing partners with questions and concerns to get a better idea of how each firm works and what types of services they offer.